likeGenius.AI
← Back to lens
Account
Source trail

Evidence behind this lens.

See what shaped the method — and where uncertainty remains.

Clayton Christensen lens16 sources in the method recordno verified passageDirectly verifiable: PARTIAL
Sources supporting claim 01
Competing Against Luck: The Story of Innovation and Customer ChoiceClayton Christensen, Taddy Hall, Karen Dillon and David Duncan · writing · 2016DirectNo passage is mapped to this claim. Sources are listed for provenance; a quotation appears only when it has been verified for the specific claim.
No public link
Marketing Malpractice: The Cause and the Cure, Harvard Business ReviewClayton Christensen, Scott Cook and Taddy Hall · writing · 2005DirectNo passage is mapped to this claim. Sources are listed for provenance; a quotation appears only when it has been verified for the specific claim.
Know Your Customers' Jobs to Be Done, Harvard Business ReviewClayton Christensen, Taddy Hall, Karen Dillon and David Duncan · writing · 2016DirectNo passage is mapped to this claim. Sources are listed for provenance; a quotation appears only when it has been verified for the specific claim.
The 'Jobs to Be Done' Theory of Innovation (HBS IdeaCast and the milkshake lecture)broadcast · 2016DirectNo passage is mapped to this claim. Sources are listed for provenance; a quotation appears only when it has been verified for the specific claim.
Return to lens →